Beauty is deeper than skin, they say, but beautiful skin is still pretty nice. That was pretty much the crux of the brand when I met with Exposed Skin Care. They had phenomenal product but the outsides didn’t match what was on the inside. The brand needed to exude a new luxurious feeling that was both so clean and clear that you felt more beautiful before the product ever touched your skin.
This is a mail order product so the box is the customers first tactile experience with the brand. We opted for a beautiful smooth satin finish that almost feels like skin. The literature inside was designed to make the application process simple and easy to follow so the customer has the best possible outcome with the product. So it not only looks beautiful, it helps increase perceived brand value and improves customer satisfaction.